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WWE and UFC officially complete merger to form the "TKO Group" in $21.4 billion deal


Commissar SFLUFAN

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WWW.CNBC.COM

After an 18-month integration of WWE and UFC, TKO will begin hunting for more live sports-related acquisitions.

 

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Ultimate Fighting Championship and World Wrestling Entertainment executives decided to name their new publicly traded company TKO to honor the companies’ expertise in fighting, but they have broader aspirations than just owning combat sports.

 

TKO began trading on the New York Stock Exchange on Tuesday, culminating a merger of two live-entertainment juggernauts that was announced in April. The combined company is 51% owned by Endeavor Group Holding, which owns assets including UFC and Hollywood talent agency WME, and 49% owned by WWE shareholders.

 

Shares rose 2.4% on Tuesday.

 

The first 18 months of the company’s existence will revolve around integrating UFC and WWE, Mark Shapiro, TKO’s president and chief operating officer, said in an interview with CNBC. That includes eventually going to market together for international media rights and bringing together the company’s production efforts and back offices, Shapiro said.

 

After that, TKO plans to swing into acquisition mode to grow the company, he said.

 

 

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